26.07.17

Microlise Confirms 8-Strong Cycle Zambia Team, Sets Ambitious Fundraising Target for Transaid

Following on from the successful participation in Cycle South Africa, a team of eight from telematics and transport management solutions provider Microlise will take on the Transaid Cycle Zambia challenge in 2018.

In the process, the team aims to raise a record amount for the transport industry’s charity, Transaid, founded originally by Save the Children, the Chartered Institute of Logistics and Transport, and HRH The Princess Royal.

Taking place between Friday 21st September and Sunday 30th September 2018, Cycle Zambia will see cyclists riding 490 kilometres – over just five days – from the capital city Lusaka to the breath-taking Victoria Falls, one of the seven natural wonders of the world.

Microlise has been a corporate supporter of Transaid since 2015 and since then has helped with the provision of telematics services for its bicycle ambulance initiative in Zambia, which takes pregnant women to medical facilities. Other projects are aimed at improving driving skills to reduce road deaths and accidents.

In Zambia, the risk of maternal death is 1 in 79, compared to 1 in 5,800 for women in the UK, according to World Bank data. Thanks to Transaid, more than 4,000 women have been transferred to a health facility by Emergency Transport Scheme (ETS) drivers – a programme making a real difference.

Money raised will also be used by Transaid to deliver driver training programmes, which seek to improve the standards of HGV drivers in a number of African countries. According to the World Health Organisation, the number of road traffic injuries and deaths in Africa have been increasing over the last three decades.

“Having sent a team of four to tackle the Cycle South Africa challenge this year, and raising more than £15k for Transaid, we wanted to build on our contribution for next year and set an ambitious fundraising target,” said Jonathan Dolby, Marketing Director Microlise and Cycle Zambia team member. “The work begins now, so that we can deliver the biggest contribution possible for the great work Transaid continues to undertake around the world.”

The Microlise team of eight are from across the business including marketing, programme delivery, software development, business analysis and sales.

Microlise telematics technology will be used to track the Cycle Zambia team during the event, allowing supporters to keep tabs on the progress made by the team as it travels the route. For details on the Cycle Zambia challenge, and to track the team during the ride, please visit www.cyclezambia.com.

To sponsor the Microlise team, go to http://www.virginmoneygiving.com/team/MicroliseCycleZambia.

Ends

About Microlise:
Microlise telematics, journey management and proof of delivery solutions help its customers reduce costs and the environmental impact of their fleet operations. This is achieved by maximising vehicle utilisation, increasing operational efficiency and improving economy and safety; whilst helping to deliver the very best customer experience by providing real-time visibility of the fleet against schedule.

A privately owned business based in Nottingham in the UK, Microlise invests significantly in research and development annually to ensure its solutions continue to be underpinned by market-leading technology. For more information, please visit http://www.microlise.com/ or follow us on Twitter – @microlise.

The Team:
Andree Corden – Marketing and Events Coordinator
Gerry Morton – Account Director
Jennifer Walton – Business Analyst / Transaid Ambassador
Jonathan Dolby – Marketing Director
Martyn Gettings – PR / Content Manager
Matt Harvey – Project Manager
Naveen Bhati – Automated Test Developer
Valerie Love – Senior Test Analyst

Available Imagery:
The team participating in Cycle South Africa earlier this year.

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